For now, Twitter is still a social network in chronological order. Tweets of the profiles that follow will turn to our newsfeed in strict order of publication, no other form of hierarchy. It is possible, however, that does not interest us everything we publish all accounts that we follow.
That’s the theory that arises, for some time, Yousaf Sekander, director of the British Digital Marketing Agency Rocket Mill, who decided to write an email to the very CEO of Twitter, Dick Costolo, posing the possibility of allowing Twitter users create specific timelines for certain issues, which will show only tweets that some users engaged in certain cases, not all updates.
“I think Twitter would be a better place if, in addition to choosing which users we continue, we could decide what topics we want to continue publishing” suggested in the message.
Surprisingly for Sekander, Costolo’s response came quickly and was positive: Twitter CEO admitted that the company has long studied what he had just suggest. “That what you’re talking about is something we have been discussing internally for some time, and that is related to the concept of timelines by topic, as you can imagine. There is much to do, but it is an opportunity that we know and we think, “he wrote.
Long since Twitter does not hide it wants, like other platforms like Google and Facebook, an algorithm to sort the content your users see. Your financial officer, Anthony Noto, as revealed last September that the company is very concerned about separating signal from noise and provide content greater depth and breadth.
Noto already mentioned the possibility of categorizing the information flowing in the network by themes or topics as “the great potential of the database of Twitter“. However, until now had not been explicitly mentioned the possibility to follow only certain accounts tweets sent to a particular matter and skip the rest of their updates.